From a sneaker brand to a magic experience for kids.
Velerito is an Argentine company that manufactures sneakers for children. The company offers a wide range of models and it’s audience ranges from children ages 3 to 12. The company was in need of a brand identity to be used across its product lineup.
We redesigned their logo and unified the brand image. Our main goal was to transform the brand from a simple sneaker manufacturer to an appealing and fun brand for kids.